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In addition to the MOT Program, Anderson sponsors The Technology Management
Center. The Technology Management Center contributes to the job and wealth
creation efforts in New Mexico by helping companies in the following business processes:
Detailed information about each process can be found below.
Technological forecasting provides a prediction to a corporation of the technical trajectory of their own or competing technological pathways. This is especially important when technological substitutes exist or might impinge on the products of the company. This process usually requires the development of a technological trajectory of the firm’s current technology versus a proposed technological substitute.
Technological Description is a process that enables a small firm to briefly and articulately describe the value inherent in their technology to potential users. Executives in many small businesses find it difficult to express the value inherent in their technology to potential clients, investors or other stakeholders. The process of technological description involves making this complicated process commonplace. Utilizing a series of questions and sentence structures we provide the client with exception explanatory power.
Technological Road mapping provides a customer with milestones and direction in their internal technology development process. Small businesses cannot afford to waste resources and therefore must focus technology development to meet new product needs. This process provides investment schedules and knowledge milestones for future product and corporate success.
Technological Commercialization for high tech companies is a process that enables them to profit from their intellectual and managerial infrastructures. Technology based entrepreneurship is by its nature iterative and this process reflects that nature. It is a process used to reevaluate a firm’s value proposition based on technological competence and managerial capabilities resident in the firm.
The Disruptive Technology Management process allows small businesses that often are the harbingers of change to profit from it. The process of disruptive technology management and discontinuous innovation management is radically different from that experienced by firms who are commercializing high tech but more incremental technologies. We provide a typology of customers, the sources of technology, and the market strategies that will enable a firm based on disruptive technologies to increase its chance of success. The resultant report is a living document that small businesses use for their process of competitive advantage.
Expeditionary Marketing Studies provide the customer the ability to market based on competency rather than on market focused or customer compelled activities. Small firms must often prove that they have a competency to offer a potential client. Many times this takes the form of demonstrating the ability to provide a value that a customer finds appealing and then using customer input to redefine their competencies in a more valuable to their customer form. It is the process of teaching the small business owner to find problems in a customer cohort that her small business can uniquely satisfy based on its technological competencies.
The process of Technological Assessment provides an internal audit and benchmarking of a client’s companies technological competencies and managerial capabilities. It provides a snapshot in time of a customer’s ability to provide value to a user community. The process takes one step further assessing a firm’s competency to provide valuable solutions in an industrial setting. Finally it provides a pathway for a firm to meet the technological standards to provide value in an industrial setting.